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WICC Announces PREMIER as new National Sponsor

TORONTO, September 17, 2024 – Women in Insurance Cancer Crusade (WICC) is pleased to officially welcome PREMIER as its newest National Sponsor.

Established in 1989, PREMIER is a managing general agent that administers more than 150,000 specialty insurance policies in Canada. Their team of more than 150 employees is distributed across the country with headquarters in Vancouver.

PREMIER focuses on providing specialty solutions for hard to place commercial and personal risks. The company is also dedicated to building community within the industry through partnerships that recognize smaller brokers and nurture emerging professionals.

In her announcement of this new partnership, Mo Kaur, President and Chief Operating Officer of PREMIER emphasized, “PREMIER is extremely proud to be a new national sponsor of WICC. We chose to support WICC because it’s recognized as the Canadian Cancer Society’s largest non-institutional fundraising organization.

While WICC initially focused on breast cancer, its mandate has since far expanded to encompass prostate and all other types of cancer. Supporting cancer awareness, education, and research through WICC ensures that our donation has one of the best chances of making a difference for a cause that has directly or indirectly hit many of our friends and families, affecting people of all ages.

PREMIER will remain committed to this sponsorship with integrity and professionalism working towards making a difference in the fight against cancer. This partnership provides a significant opportunity for PREMIER and all our employees to support and engage in a meaningful cause. We are proud to have been welcomed to be part of this incredible community.”

In his welcome to the newest National Sponsor to WICC, Ontario Co-Chair Garth Pepper said, “We are thrilled about this new partnership with PREMIER. Their support underscores how the insurance industry is stepping up to fund important research, education, and awareness. WICC is delighted to welcome PREMIER as a National Sponsor and is looking forward to this partnership together.”

PREMIER’s new sponsorship further enhances WICC’s progress towards its goal to raise $25 million for the Canadian Cancer Society by 2025.

About The Canadian Cancer Society (CCS)

The Canadian Cancer Society works tirelessly to save and improve lives. Thanks to our donors and volunteers, we’re able to fund ground-breaking cancer research into all types of cancer, offer support services to help people better manage life with cancer, shape healthy public policies to prevent cancer and support those living with the disease, and offer trusted cancer information for all Canadians. More information about the CCS can be found at cancer.ca.

About WICC

Since its inception in 1996, WICC and the individuals who work in the property and casualty insurance industry in Canada have raised over $20 million nationally in support of cancer research and education. WICC’s mission is to unite and engage the Canadian insurance community to fund cancer research, educate, and improve the lives of those affected by cancer. More information about WICC can be found at wicc.ca

Media Contact

Jennifer Kew

Co-Chair, Communications, WICC Ontario

jkew86@gmail.com

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